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Digital strategist. Professional Internerd. New Media Adventurer. Writer. Brewer. Denverite. Father. Magical Futurist. Historian of the First Space Age. Aspiring Polymath in the tradition of Leonard Nimoy and Shaq Diesel.

I develop and implement award-winning, results-driven digital strategy for major educational institutions, private firms and high-profile individuals. I use the internet to engage communities and put out fires. I integrate traditional media with websites, social media and email. I have worked with exceedingly talented designers, developers and all-around brilliant minds to build cutting-edge online destinations and drive innovation. I’d love to show you how I can work for you.


Knowing that the digital world is only going to become more ubiquitous, Tony is the kind of professional that every organization should have in a strategic role.
Michael Armini, Senior Vice President for External Affairs at Northeastern University

Skills

  • Integrated cross-media communication: online, offline + social media strategy development
  • Change management: platform evaluation, consensus building, disruptive technology adoption
  • Leadership: cross-functional team direction + project management
  • Research + analysis: marketing, trending technology, longitudinal, academic, opposition
  • Copywriting + editing: marketing, technical, social, journalistic
  • Web development: HTML5, CSS3, LESS, Sass, JS/JQuery, PHP template-development
  • Content management: WordPress, Drupal, Joomla, Elgg, BuddyPress, Vanilla, SharePoint, Cascade, Rhythmyx
  • Engagement + analytics: Radian6, Tweetdeck, Hootsuite, Google Analytics
  • Social platforms: Twitter, Facebook, Google+, YouTube
  • Software: MS Office: Word, Excel, PowerPoint, Access, Outlook, SharePoint; Adobe Creative Suite 5: Photoshop, Illustrator, InDesign; Firebug, ProTools; Android, Blackberry and iOS App Store Submission and Management

Selected Projects

Experiential Learning Screenshot

Experiential Learning

Harvard Law School

Harvard Law School

Large-scale migration of static site to Rhythmyx CMS. 4 people, 4 months, 80,000+ pages.

Making Tomorrow Happen

Making Tomorrow Happen

Integrated major market ad campaign with destination site, video and social media components. Ads ran in New York Times, Boston Globe, The Economist, NPR.

News@Northeastern Home

News@Northeastern

Project Name: News@Northeastern redesign Employer/Client: Northeastern University Synopsis: Complete transformation of site from static page delivery to dynamic, taxonomy-driven site. Unique features: Timeline: 6 months, completed April 2012

SELECTED AWARDS

2014 CASE District 1 Excellence Awards

Empower Campaign Silver Award News@Northeastern update Silver Award

2013 CASE District 1 Excellence Awards

News@Northeastern Gold Award

2013 Mercury Awards

No Limits (Institutional Accomplishments) Best Overall Presentation in Annual Reports